| | NOVEMBER 202219UTLOOKHealthcare Tech CXO INSIGHTSEnhancing Access to Healthcare with The Power of Remote TechnologiesBy Niklas Best, Director, Head of Digital Products EMEA, Fresenius Medical Care [NYSE:FMS]What are some of the major challenges and trends that have been impacting the Non-Invasive Devices space lately?First, I'm pleased to see an increasing openness to healthcare systems and payers to reimburse digital therapeutics cost in Europe. It was evident since a while that digital tools have the potential to positively improve patient outcomes, however, the ability to create a successful and scalable commercial model remained a major challenge. While we are just seeing the first steps of healthcare systems to solve this issue, I'm convinced that this trend is only going to accelerate.Second, and closely related to my first point, I'm excited to see what some call the consumerization of healthcare. For quite some time we just accepted that the experience of healthcare, including its devices or software just feels not nice. Finally, we are seeing this changing. Good human centered design is now a must-have in successful new product developments no matter if the product is made for clinicians or patients.Niklas founded two startup companies and is currently working at Fresenius Medical Care. He has more than 8 years' experience in digital. Niklas blends entrepreneurial spirit, human-centered design and business acumen within the complex healthcare space. In his current role as the Director Digital Ecosystem at Fresenius Medical Care he is responsible for designing and evolving the digital ecosystem of FMC EMEA by aligning and creating new products and services in the Chronic Kidney Disease space. Moreover, he is currently performing an Executive MBA at the University of St. Gallen.
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