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Brainlab: Streamlining Operating Room Management
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Florian Moser, Director, Brainlab
In June of 2018, NYU Langone Medical Center—deemed as one of the top 10 medical research institutions in the U.S.—inaugurated its new, advanced inpatient facility. This healthcare center was the culmination of more than a decade of planning and construction, reflecting NYU’s vision to grow as a world-class, patient-centered, integrated academic health system. Boasting technologies like intelligent automation and machine learning to offer a slew of advanced medical solutions, the healthcare institution aimed to improve care quality and operational efficiency while also striving to enhance the patient experience. At the core of all these innovations were the facility’s state-of-the-art digital O.R. capabilities, fulfilled through Brainlab, a leading-edge healthcare technology solution provider. Through Brainlab’s O.R. integration platform, Buzz, the hospital was able to centralize the functionality of their O.R.s to ensure faster access to patient data and streamline the transmission of critical clinical information before, during, and after surgery.
This instance serves as a testament to Brainlab’s steadfastness in offering transformational digital O.R. solutions. Elaborating on this successful collaboration, Florian Moser, director of Digital O.R. at Brainlab Inc., says, “We believe that improved collaboration in O.R. aids in mitigating the various difficulties during surgery. Hence, our digital O.R. solutions and services are aimed at helping physicians and the nursing team to treat their patients better.” Buzz offers a high-resolution touch display and additionally connected monitors to allow surgeons and other members of the care team in O.R.s to centrally access surgical data and information in real-time.
Our digital O.R. solutions and services are aimed at helping physicians and the nursing team to treat their patients better
Brainlab’s software solution also enables recording of video content, which can be shared across various information systems integrated with the Buzz platform for post-operative review and documentation. Another unique feature of Buzz is its ability to facilitate live streaming and collaboratively communicate with pathologists and other surgeons from the O.R. At its foundation, the platform is aided by Brainlab’s centralized cloud-based service, Quentry Cloud, thus mitigating issues with data transfer.
Through these offerings, Brainlab strives to establish a global medical standard and bring advancements to inefficient healthcare workflows. The company provides integrated O.R. solutions and other software that aid in image-guided surgery, and radiotherapy. Brainlab’s image-guided surgery products assist surgeons in planning and navigating procedures during cranial, spinal, trauma, orthopedic, ENT, and CMF surgery. However, Florian believes the true essence of these integrated O.R. solutions and services lies in the hands of Brainlab’s pool of R&D experts, who are focused on helping the company gain a competitive edge. With the determination to help hospitals become more competent in the future and treat patients more effectively, Brainlab now looks forward to exploring the applications of robotics in their O.R. management services.
Simultaneously, Brainlab has also partnered with Magic Leap—a developer of proprietary spatial computing solutions— to market a version of Magic Leap’s mixed reality technology platform that will redefine how surgeons and other clinicians visualize and access medical imaging data. The platform would enable the integration of 3D virtual data into real-world clinical workflows, driving precision, productivity, and intuitive user experience for surgeons.
Striding ahead, Florian believes that additional future partnerships will help Brainlab in proving its mettle in the field of Digital Integrated O.R. Solutions. With that, Brainlab is poised to positively impact the lives of millions of people around the world.
Description Founded in 1989, Brainlab is a global company that develops and markets software-driven medical technology. Core products center on information-guided surgery, radiosurgery, precision radiation therapy, digital operating room integration, and information and knowledge exchange. Brainlab technology powers treatments in radiosurgery and radiotherapy as well as numerous surgical fields including neurosurgery, orthopedic, ENT, CMF, spine, and trauma. The company develops systems that streamline devices and information to enhance clinical data before, during, and after surgery. Brainlab employs almost 1,400 people in 18 offices worldwide, including more than 420 research and development engineers, who form a crucial part of the product development team
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