Digi-Trax
Carrying The Legacy Of Precision And Innovation In Medical Labeling

The healthcare industry, where safety, accuracy, and reliability are paramount, demands nothing short of excellence in every process, especially regarding compliance labeling. The importance of well-designed, reliable labeling solutions cannot be overstated, as even the slightest misstep can have far-reaching consequences.

Digi-Trax, a leading provider of barcode compliance labeling software, labels, hardware, and supplies, has made it its mission to meet this challenge head-on, offering innovative solutions to blood banks, cell therapy centers, plasma facilities, and laboratories worldwide.

But Digi-Trax’s story is about more than just products and services; it is a testament to a vision planted by the company’s late founder, Richard Kriozere. His impact continues to shape the company and its offerings today, as Richard’s son Jeff Kriozere, CEO and owner, and John Kling, the company’s current president, proudly carries on the legacy of their mentor.

Digi-Trax’s journey began in 1987, when Kriozere saw the potential to build a company that would provide specialized solutions to a niche but growing need in the healthcare industry. His understanding of the critical importance of compliance labeling for medical products of human origin laid the foundation for Digi-Trax’s success. Digi-Trax earned early recognition in barcode compliance labeling, yet it was Kriozere’s vision for the future that defined its path.

“Richard’s vision was always clear: It’s all about the label,” says Kling, reflecting on Kriozere’s guiding philosophy. “Everything we do, from software to hardware, is designed with the label in mind. That’s where the true value lies. The label is the connection between the product and its patient, and it must be perfect.”

In fact, Digi-Trax’s mantra, “It’s all about the label, stupid,” became something of a rallying cry. Kriozere’s insistence on the centrality of the label was not just a slogan but a deep-rooted principle that guided every aspect of the company’s approach to product development and customer service. This laser focus on labeling excellence continues to inform Digi-Trax’s solutions.

A Visionary Founder

Richard Kriozere’s influence at Digi-Trax went beyond product design and company operations. He was also a key player in developing the standards for the medical products of human origin, a field in which Digi-Trax continues to be a leading innovator. Kriozere’s involvement with industry organizations, such as the International Council for Commonality in Blood Bank Automation (ICCBBA), ensured that the company’s products were ahead of the curve and compliant with evolving industry standards.

“Richard was a mentor, a big brother to me,” Kling says. “He started my career 40 years ago, and I was fortunate to learn from him every step of the way. Every day I come into work, I ask myself, ‘What would Richard do today?’ He’s always with me in the decisions we make as a company.”

As the company grew, so did its suite of products. Digi-Trax offers a range of software solutions, each designed to address a distinct area of healthcare. From HemaTrax, a labeling and tracking solution for blood products, to HemaTrax CT, which serves the needs of cell therapy providers, the company has consistently sought to deliver the most comprehensive and customizable solutions for its clients.

We’re Not Just Providing Labels Or Software. We Offer A Comprehensive Service That Includes Testing, Hardware, Media, And Full Support

However, the company doesn’t simply provide off-the-shelf solutions. Every product Digi-Trax develops is tailored to meet each client’s unique needs. This commitment to delivering personalized service is one of the reasons why customers continue to choose Digi-Trax.

“We don’t just create solutions and hope they work for our clients,” Jeff explains. “We visit their sites, walk through their workflows/processes, and learn exactly what they need. We test various media types and adhesives to determine which ones work best for their specific environment. The label is the first thing we think about when developing new software or products, and that ensures everything else aligns.”

Quality is in the Company’s DNA

Digi-Trax’s commitment to quality remains unwavering in an industry where mistakes can have life-threatening consequences. The company has assembled a team with over 250 years of combined labeling experience, ensuring its customers receive the highest level of expertise in every interaction. This wealth of knowledge is not just theoretical but practical, gained from years of working directly with clients and suppliers in the medical sector.

By leveraging a diversified network of label manufacturers, Digi-Trax guarantees that labels are engineered to meet the precise technical and regulatory specifications required in every use case. The company has long-standing partnerships with five specialized media manufacturers, allowing it to source a variety of label materials. This diversity is crucial in a world where supply chains can be unpredictable and demand for specialized materials is subject to fluctuation.

Digi-Trax’s approach is particularly valuable due to the disruptions caused by events like the COVID-19 pandemic and the rise in ransomware attacks on healthcare institutions. Over the past couple of years, hospitals and blood banks have been targeted with unprecedented cyberattacks, leaving many unable to print essential labeling information. Digi-Trax responded quickly, providing software solutions that allowed clients to continue labeling critical medical products even during a system outage.

“We’ve had two major blood centers come to us recently because they had ransomware attacks,” Kling says. “We provided them with a downtime solution that ensured they could continue labeling blood products without interruption. It’s just one example of how we go above and beyond for our clients.”

Holistic Approach to Medical Labeling

Digi-Trax’s holistic approach to medical labeling—combining software, hardware, and certified label materials—has made it a trusted partner for healthcare professionals. From blood banks to pharmaceutical manufacturers, the company’s products are designed to enhance the client data structure, improve workflows, and mitigate risk, all while maintaining full regulatory compliance.

“What sets us apart is our ability to offer a complete solution,” Kling says. “We’re not just providing labels or software. We offer a comprehensive service that includes testing, hardware, media, and full support. It’s all about giving our clients everything they need to ensure their labeling and tracking systems are accurate, reliable, and compliant.”

This customer-first mentality is evident in the products Digi-Trax develops and the services it provides. The company works closely with its clients to assess their needs, offer solutions, and resolve any issues that arise after implementation. Digi-Trax’s support team is always on hand to provide training, answer questions, and troubleshoot problems, ensuring customers have the tools they need to succeed.

Helping Reduce Errors and Streamline Operations

As Digi-Trax looks to the future, it continues to innovate. The company is currently focused on enhancing its software solutions to integrate RFID labeling for blood product inventory and improve tracking accuracy. This cutting-edge technology will allow healthcare providers to track products with even greater precision, further reducing errors and streamlining operations.

Digi-Trax is also branching into new verticals, including anesthesia labeling for syringes in operating rooms. Kling has been working on this new offering for years, and it is finally coming to fruition. The company’s first customer is set to implement the solution soon.

“We’re always looking ahead,” Kling says. “Innovation is at the heart of everything we do. Whether it’s RFID, anesthesia labeling, or other areas, we’re constantly pushing ourselves to deliver solutions that will meet the needs of the healthcare industry now and in the future.”

Looking at the next 18 to 24 months, Digi-Trax is focused on continuing its growth trajectory and technological advancement. The company’s ability to stay ahead of the curve in a rapidly changing industry is one of the reasons it has remained a trusted partner for healthcare organizations.

A Legacy That Lives On

Despite Kriozere’s passing in 2021, his influence is still felt in every aspect of Digi-Trax’s operations. From the company’s approach to product development to its commitment to customer service, Kriozere’s legacy continues to shape the future of the company he founded.

For Digi-Trax, the road ahead is one of continued innovation, growth, and a deep commitment to the principles that have guided the company for nearly four decades. Change is constant in healthcare, but Digi-Trax continues to remain as a steady hand, advancing precision, expertise, and customerfirst solutions that define leadership in medical labeling.

It’s only right to say Digi-Trax stands as a symbol of reliability, safety, and trust in medical compliance, where the stakes are high and the room for error is nonexistent. Through its dedication to Kriozere’s vision, the company is poised to continue delivering the best labeling solutions to healthcare organizations worldwide, ensuring that every label is perfect, every time.