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Health technologies comprise all the devices, medicines, vaccines, procedures, and systems tailored to streamline healthcare operations, mitigate costs, and improve care quality.
FREMONT, CA: It’s impossible to appreciate the present state of health technology in the world without reflecting on how far people have come and where the world has been. Monumental technology innovations have been made in the last 20 years that have enhanced how the healthcare sector delivers patient care and the way the public expects to be treated. Not only is the sector increasingly dependent on technology, but the patients are also tech-savvy and expect to be treated as such. Here is a list of health technologies that healthcare executives should be excited about in 2021.
• Artificial Intelligence
There’s nothing quite as interesting as artificial intelligence right now, and with fast growth and exciting opportunities surrounding it – it’s the best time to use its ability for healthcare marketing. The use of artificial intelligence within healthcare is expected to grow quickly at an annual rate of 40 percent through 2021 – to $6.6 Billion, from approximately $600 Million in 2014. AI can reduce and mitigate the risk of preventable medical scenarios. Keeping AI on the radar and using the concept as one of the main health technologies for marketing in 2021.
Blockchain in the healthcare sector isn’t just useful for the hype. It is connected with bitcoin and other cryptocurrencies. Blockchain is the digital record-keeping that generates the ledger of transactions that is transparent but impossible to tamper with. Blockchain is here to stay with many experts, some of whom are skeptical of bitcoin, claiming that the technology could change how huge sectors operate – including digital healthcare marketing.
• Voice Search
Voice search has become popular around the world. With 1 in 6 Americans now having a smart speaker and 40 percent of adults leveraging voice search once a day – it is very much a time to focus on implementing voice-enabled solutions for the marketing campaigns. Voice is a massive healthcare marketing technique that’s been on the rise since smartphones were first released. More importantly, it can be an effective tool in the healthcare industry.