bttn. Raises $5M to Develop Medical Supply Market

bttn. Raises $5M to Develop Medical Supply Market

Healthcare Tech Outlook | Tuesday, August 24, 2021

bttn. has closed $5 million in an add-on to its seed round headed by FUSE to address significant supply chain concerns like price volatility and limited access to medical supplies.

FREMONT, CA: bttn., a healthtech startup, has closed $5 million in an add-on to its seed round headed by FUSE. While rapidly onboarding users and extending to all healthcare providers all over the country, the B2B E-commerce platform for medical supply procurement addresses important supply chain concerns like price volatility and limited access to medical supplies. The funds will be utilized to expand bttn.'s technology, sales, and operations teams, allowing the company to further develop and polish its platform, create new alliances, gain a new customer base, and streamline processes.

The COVID-19 epidemic has highlighted the medical supply chain's inefficiencies and vulnerability. To solve the frustrations related with the difficulties like price gouging, a lack of supply, and lengthy order fulfilment processes, bttn. developed a digitalized and efficient solution. Customers can save 20-40 percent on their medical supply bills by using a scale to boost purchasing power due to bttn.'s software analyses countrywide buying trends and provides real-time access to a wide range of items with pricing and source discovery. The B2B E-commerce platform simplifies the buying process by providing an intuitive order interface that saves purchase information and offers real-time shipment tracking.

The existing medical supply market is similar to the housing market before Zillow in that it is opaque, analog, and slow-moving. bttn. offers an absolute opposite, a transparent and customer-centric B2B wholesale purchasing experience, according to Brendan Wales, General Partner at FUSE. They are prepared to challenge the established quo and disrupt an outdated system. As a result, they're onboarding clients faster than any other marketplace he has ever invested in.

Cost, availability, and timeliness of supplies are a top priority for every healthcare professional in this highly turbulent environment, according to JT Garwood, CEO, and Co-Founder of bttn. Procurement is being digitized to make it more cost-effective, efficient, and reliable. The medical supply sector is based on archaic systems that place a premium on size, resulting in inequality for smaller players and geographic regions. The bttn. solution delivers cutting-edge software to an industry in desperate need of it. The FUSE collaboration enables them to scale in a meaningful way, allowing them to seize the moment and profit from the massive industry change.

Weekly Brief