TigerConnect announces that Wendy White will be joining the firm as Chief Marketing Officer.
FREMONT, CA: TigerConnect, healthcare's most advanced, reliable, and extensively adopted care team collaboration solution, announces that Wendy White, former CMO of Expedia's corporate travel unit, will be joining the firm as Chief Marketing Officer. Whites appointment is part of a market-driven growth program at the firm, which comprises TigerConnect's $45M Series D raise last Fall and Critical Alert and Call Scheduler acquisitions. She brings vast experience in growth marketing to the position, having spent over two decades in senior leadership roles in Fortune 100 firms and venture-backed startups.
The healthcare sector is in the middle of a dramatic shift in its use of technology, one that favors highly integrated, cloud-native, mobile-centric collaboration solutions like TigerConnect. The COVID-19 crisis has shown weaknesses born from archaic communication tools and siloed data that compounds the stress placed on healthcare workers. Simultaneously, the pandemic has boosted the adoption of virtual care and telehealth solutions, another area of strength for TigerConnect.
TigerConnect is in a phase of quick growth. With massive health systems than ever adopting TigerConnect, the company is scaling the go-to-market and executive team to position the firm for even impressive achievements going forward. White brings a skill set for this key moment in its evolution, having led marketing at early-stage organizations, and established companies like Intel and Microsoft.
TigerConnect is known for its complementary healthcare collaboration solutions portfolio, which includes TigerFlow for streamlining care team workflows, TigerTouch for virtual care, TigerSchedule for physician on-call scheduling, and next-generation middleware potentials powering virtualized nurse call, alarm management, smart bed integration, and advanced analytics.
TigerConnect is healthcare's most adopted communications platform, uniquely modernizing care collaboration among doctors, nurses, care teams, and patients. TigerConnect is the only solution that integrates a consumer-grade user experience and enterprise-grade infrastructure for both clinical and patient communication with security, system integrations, and clinical workflow needs that today's healthcare firm demand.